It’s 2016. Mr. or Mrs. real estate professional you no longer have an excuse for not AT LEAST looking into video marketing.
We know the excuses.
“I don’t have the money.” – A couple of thoughts here: 1. When are you going to get the money? When your invisibility on the internet magically brings you lots of new clients? We don’t mean to sound mean. LOL. But its true that to make money you must spend money. And every marketing expert will tell you video is key, along with a strong presence on the internet (i.e. social media). We know you’ve heard this at your real estate company’s monthly sales and marketing meetings. Haven’t you?
2. How do you know you don’t have the money if you don’t pick up the phone and call a video production expert, like Total Broadcasting service? It’s easy to dismiss something of which you have no knowledge. But when you invest the 5 minute phone call and 20 minute face-to-face meeting with someone who knows yours questions before you ask them and provides all the answers you will then authoritatively know if you have the money or not. Perhaps someone who has worked with other professionals like yourself can provide some ideas that you’ve not thought about.
“I can do the videos myself”- OK. Ignoring the FACT that your video production quality will inevitably be of poorer quality than what can be done by a professional, we must ask the obvious question, why haven’t you? Again, its an easy excuse to say you’ll do something and then never get around to doing it. It’s also a poor business decision to take all the time necessary for scripting, recording, editing, and then posting or placing your video where people can see it rather than concentrating your valuable time working on behalf of your clients buying and selling homes. Best to invest the money in someone whose entire business interest is in helping you grow yours.
“I get all my business through referrals”- Let us repeat…its 2016. No matter how successful or unsuccessful your real estate business is, imagine how it could be if your referrals could actually find you on the internet thanks to some quality, well produced and well placed marketing, and introductory videos. In today’s internet age no referral just calls you based on someones recommendation. They Google you first. And if you are not showing up, or blanketing the 1st page Google search results, you know who will appear before the eyes of YOUR referral? Other Realtors. Other real estate professionals who spent the money, and time to get their presence seen on the search result for a local Realtor. That should be you in front of their eyes. But its not because you have no valid internet presence. We can change that.
Windermere Realtor Cathy Wahlin is just one of the real estate professionals we’ve helped with videos like this one:
Mortgage agents, Home inspectors, and anyone whose business profits from the buying and selling of residential homes need the monthly video service Total Broadcasting provides.
Don’t take our word for it. In a buildfire.com article titled Real Estate Marketing Ideas From 19 Top Experts nearly all of them specifically write about the need for professional videography/photography.
If we have finally convinced you to do what you know you should have been doing all along stop reading now. Stop surfing the internet now. Don’t click on another link. Let’s see if we can help you. Call Total Broadcasting Service at 425-687-0100. While they last we’ll give you a pair of Seattle Seahawks game tickets for this 2016 season just for becoming a new monthly video customer.
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